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Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee Matches Bagel Revenue, Competitors + Online Marketing Strategy

Coffee matches Bagel could be the anti-Tinder relationship and social media solution where females have actually the last say in whom they meet in accordance with whom they communicate regarding the platform. The business brands it self as a traditional, significant substitute for popular casual relationship apps.

Led by siblings Arum Kang and Dawoon Kang, the 2 co-CEOs operate the business away from its bay area head office. Up to now, the Kang sisters have inked a fantastic task with increasing money and amassing a dedicated individual base, with more than 3 million compensated customers and total VC financing more than $31 million.

Coffee satisfies Bagel proudly distances itself from the style of its rivals such as for instance Tinder, Hinge, and Bumble. The company’s standout https://besthookupwebsites.net/faceflow-review/ characteristic is its penchant for personalization and curation.

Every the platform delivers a handful of curated matches to its users based on mutual interests, passions, and values day. The feature is with in driving connections that last beyond the spark that is initial forge long-lasting bonds and relationships.

Exactly Exactly What Sets It Aside

They normally use a proprietary algorithm to pair users with very very carefully selected matches each and every day at noon. In line with the business, the algorithm is updates that are constantly undergoing “evolutions” to generate deeper, more intelligent matches between users in the platform.

Whereas other dating apps get yourself a rep that is bad their superficiality and surface-level level, Coffee Meets Bagel makes a great effort to dig much much deeper in to the characters of the users. For instance, Coffee Meets Bagel encourages significant conversations by providing prompts such as for example “George just got in from the backpacking trip in Southeast Asia—Ask him about any of it!”